Samsung introduced two new innovation today, the first one is the 1:1 ratio LED square display (UD22B) and a transparent display (NL22B) targeting B2B or business-to-business displays market, the presentation is supposed to happen in the second half this year at IFA 2012 (Europe's consumer electronics show to be held in Berlin Aug. 31-Sep), you can read the press release bellow for more details about these new products from Samsung in addition to a video demonstration of the Samsung transparent TV, really impressive innovation which open the future for new video production perspective.
Innovative Square Display
Providing an alternative to traditional rectangular displays, Samsung's LED square display with 1:1 screen ratio supports unlimited configurations and opens up new potential for creating immersive visual experiences. With 5.5 mm bezel-to-bezel measurement for seamless installation and digital loop out to produce a single image across up to 100 displays, Samsungï¿½s 21.6ï¿½ square display lets commercial users explore limitless possibilities as they design artistic video walls. Multiple displays can easily be connected to create creative mosaics as well as cubic or other three-dimensional shaped displays. Without being limited by the installation space or shape, businesses can create more interactive point-of-sale and advertising displays that engage the consumer.
Samsungï¿½s environmentally friendly Direct LED backlight technology used in the UD22B square display generates less heat to reduce power consumption by more than 30 percent compared to existing LCD display technology, lowering operating costs. The UD22B also conserves energy by adjusting brightness according to surrounding brightness, and users easily manage content using Samsungï¿½s unique MagicInfo software solution.
Samsungï¿½s First All-in-One Transparent Display
Samsung's 22" transparent display (NL22B) is a new type of product, available as an all-in-one showcase, launching a new era of possibilities in digital retail design. The thin LCD panel on the front of the transparent display allows images and animations to dynamically interact with the merchandise inside the showcase while still enabling passers-by to view the product. The three remaining sides are made of protective tempered glass enclosed by a sleek metallic frame, giving the NL22B a luxurious appearance.
Available as an all-in-one showcase for use as a stand-alone display or as an optional 22" kit for wall installation, the NL22B accentuates the display of retail products. Unlike competitive displays with lower transmittance rates (5 percent) that can hide merchandise, Samsung's transparent display offers a transmittance rate of 15 percent for exquisite picture quality. The all-in-one kit includes a built-in PC, speakers, LED bar and protective glass, making it remarkably simple for businesses to transform consumer shopping into an immersive in-store experience.
Samsung transparent TV demo:
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